The Execution of the Perfect Idea

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The million-dollar question—how does one execute the perfect idea? Sit down and hold on as we explore the last post in the series on modern day web development— The Execution of the Perfect Idea. We’ll highlight a few of the points that we consider to be atop the list of building something spectacular in a world filled with gobs and gobs of spectacular ideas.

First and foremost—it’s not easy. We live in a world where buttons can be pressed and something generally speaking pretty awesome happens. Whether that’s your morning espresso or the ignition in your car, buttons have been inspiring memorizing actions for years and the digital world is no different. We’re surrounded by digital conveniences that make producing digital content easier and easier and there is absolutely nothing wrong with that. However, under no circumstance will the execution of a so-called perfect idea be so easy. As a big picture example, your website may require user registration (most do)—there’s no problem with tying into a basic WordPress installation for user registration because it does it exceptionally well, but there is little chance the functional aspects of your perfect idea will fit the mold of a native function and/or even plugin of the content management system. There’s really no way to circumvent the importance of writing your own code. Authoring unique code keeps the bloating down, limits exploits, and keeps your intellectual property yours. There are no limiting factors when you’re working with a talented group of programmers. We’ve said it once and we’ll say it many more times, very literally anything is possible.

Executing the perfect web or app idea

Secondly — you’re not the only one. With an estimated world population topping 7.3 billion, you can bet your bottom dollar someone has thought of something similar. Creating a marketplace can be one of the most challenging, but rewarding opportunities as a tech startup. Bearing in mind those same 7.3 billion people, building something that will have a great impact across a broad array of the population will be an awesome step to finding success for your website and/or app.

Thirdly — care about what you’re doing. When someone is passionate about what they’re doing it bleeds through them and is often contagious. Spreading the good word of your product and building anticipation for what’s to come is vital. This sometimes presents itself in the form of a Guerrilla marketing campaign or it can come with a full-blown, huge budget advertising campaigns. They both have their place.

Finally — trust the company you hired. After you’ve vetted a company and they commence work on your killer idea, trust them. Communication is huge and so long as they’re transparent with you, you have to trust their judgment and input for the long-term success of the product. Remember, you hired them for a reason.